Guest Chapter: Rachel | roobarbcreative ✨

In this chapter of Once Upon a Shine®, I’m joined by Rachel, founder of roobarbcreative and an expert in all things digital marketing. Rachel has spent more than 15 years working in marketing, helping businesses bring their brands to life through strategy, branding, websites, social media and content. Rachel also played a special part in my own story, helping me bring the Illuminate brand and everything I had in my head to life - so it felt only right that she should be the very first guest. Her own career hasn’t followed a straight line either. We chat about confidence, building a business, the bumps in the road, navigating comparison and putting yourself out there in a world that can sometimes feel very noisy. A relaxed, honest conversation with plenty of laughs and some lovely messages for younger generations - and the younger selves within us all. ✨