How proactive Customer Success protects SaaS renewals - with Dan Gianfreda

Reactive Customer Success is expensive. By the time a renewal is at risk, the real problem often started months earlier. In this episode of Breakthrough SaaS Growth, Jason Noble and Jason Whitehead are joined by Dan Gianfreda to explore how SaaS companies can move from reactive Customer Success to a more proactive, commercially focused model. Dan shares lessons from working across Sales, Marketing, Customer Success and Operations, including how to set better customer expectations, secure commitment to success and build stronger relationships with customer executives. We cover: Why reactive Customer Success puts renewals at riskHow proactive CS improves retention and expansionWhy expectation-setting must start before the sale closesHow to gain customer commitment to successWhy CFO and CEO engagement matters for renewalsHow Sales, Marketing, CS and Operations can create a stronger customer journey This is a practical conversation for SaaS CEOs, CROs, CCOs, Customer Success leaders and revenue teams who want to protect renewals, build executive alignment and create clearer customer value. Learn more about Dan at http://www.batteriesincluded.biz.