Why SaaS growth needs a long-term customer strategy - with Jay Nathan

SaaS growth is not won in one renewal cycle. It comes from long-term customer value, stronger relationships and a clear operating model for retention and expansion. In this episode of Breakthrough SaaS Growth, Jason Noble and Jason Whitehead are joined by Jay Nathan, CCO at Higher Logic and co-founder of Gain Grow Retain, to discuss what it means to play the long game in Customer Success. Jay shares his perspective on building, leading and scaling post-sale teams that help customers realise value over time while also supporting durable revenue growth. We cover: Why long-term customer value matters in SaaSHow Customer Success supports retention and expansionWhy leaders need to think beyond the next renewalWhat it takes to build scalable post-sale teamsHow customer strategy changes across company stagesWhy durable growth needs more than short-term revenue pressure This is a practical conversation for SaaS CEOs, CCOs, CROs and Customer Success leaders who want to build growth through customers who stay, expand and succeed.