How to turn strategy into customer outcomes - with Marten Jagers

Strategy is easy to write down. Execution is where most organisations struggle. In this episode of Breakthrough SaaS Growth, Jason Noble and Jason Whitehead are joined by Marten Jagers, co-founder of #StratApp, to explore how companies can turn strategy into measurable outcomes. Marten shares his perspective on why organisations often struggle to connect big goals to daily work, and how clearer alignment can help teams understand what matters, what to prioritise and how their work contributes to business results. We cover: Why strategy often fails in executionHow to connect goals to daily workWhy alignment matters across teamsHow strategy connects to customer outcomesHow Customer Success strategy can be implemented more effectivelyWhy execution discipline supports growth and transformation This is a practical conversation for SaaS CEOs, CCOs, Customer Success leaders and GTM teams who want strategy to become action, outcomes and measurable customer value.