Guest: Melanie Nuce-Hilton of GS1 US on 2D barcode benefits; The latest on autonomous trucks; Freight markets remain sluggish

Our guest on this week's episode is Melanie Nuce-Hilton, senior vice president, innovation and partnerships, at GS1 US. The world has long used barcodes for data tracking and transactions – we see them stamped on nearly every product we buy. However, new standards are being introduced to replace the humble bar code with more sophisticated codes that can contain much more data. We talk about the benefits and use cases for the newer 2D types of barcodes.We’ve been hearing about the potential for autonomous self-driving trucks for a few years now. The technology could be applied in transportation and could ease driver shortages. There have been a number of pilot programs for testing autonomous vehicles, but we also see some opposition to their adoption over concerns of safety. Today we share some of the latest news concerning these autonomous technologies. Speakers at this year's SMC3 JumpStart conference in Atlanta shared their views that the challenging conditions that have plagued freight markets for the past couple of years will continue in 2024 – but that the volatility will diminish as the year progresses. We share details on what they had to say.CSCMP's Supply Chain Xchange  also offers a podcast series called Supply Chain in the Fast Lane.  It is co-produced with the Council of Supply Chain Management Professionals.  Go to your favorite podcast platform to subscribe and to listen to past and future episodes.Articles and resources mentioned in this episode:GS1 USRyder and Kodiak open autonomous truck port in HoustonTeamsters and police opposed South Dakota bill allowing autonomous vehiclesSluggish outlook prevails, freight leaders sayGet episode transcriptsVisit Supply Chain XchangeListen to CSCMP and Supply Chain Xchange's Supply Chain in the Fast Lane podcastSend feedback about this podcast to [email protected] is sponsored by: ApteanOther linksAbout DC VELOCITYSubscribe to DC VELOCITYSign up for our FREE newslettersAdvertise with DC VELOCITYTop 10 Supply Chain Management Podcasts