How customer journey mapping improves Customer Success - with Mike Sasaki

Customer journey maps should not sit in a slide deck. Used well, they help SaaS teams understand the customer lifecycle, design better engagement and deliver more consistent Customer Success. In this episode of Breakthrough SaaS Growth, Jason Noble and Jason Whitehead are joined by Mike Sasaki, VP, Global Head of Customer Success and Support at Mitek, to explore how customer journey mapping can improve Customer Success. We cover: Why customer journey mapping matters in SaaSHow journey maps help teams understand the customer lifecycleHow to design stronger CS services around key customer momentsWhy mapping the journey improves alignment across teamsHow journey maps can help scale Customer SuccessHow better journey design supports adoption, retention and growth This is a practical conversation for SaaS CEOs, CCOs, Customer Success leaders, Support leaders and CS Ops teams who want customer journey mapping to create better customer outcomes. Connect with Mike on LinkedIn