Guest! Stop Trying to DO IT ALL! 🧠 w/GURU Legend - Jeremy Byars talking COGNITIVE LOAD | Ep. 465 episode artwork

EPISODE · Dec 18, 2025 · 23 MIN

Guest! Stop Trying to DO IT ALL! 🧠 w/GURU Legend - Jeremy Byars talking COGNITIVE LOAD | Ep. 465

from Do This, NOT That: Marketing Tips with Jay Schwedelson

The fun part of this chat is watching Jay Schwedelson try to reverse-engineer how one human can juggle a million hats and still keep a sense of humor. Jeremy Byars from United Systems & Software, Inc. gets real about cognitive load, impostor syndrome, and the weirdly powerful career move most people ignore: showing up for your community like an actual person. It goes from practical leadership lessons to an unexpectedly honest story about why he has a room full of Superman collectibles.ㅤConnect with Jeremy Byars on LinkedIn, especially if you’re in utilities or comms and want to swap notes.ㅤBest Moments:(04:45) The quiet trap of saying yes to everything, and why letting go feels so hard(08:30) “If you want a village, be a villager,” and the career upside of participating like a human(10:15) Comedy, content, and marketing all have the same truth - you fail way more than you win(16:00) How being a caretaker reshaped Jeremy’s ego, priorities, and gratitude(18:25) The real reason behind the Superman collection, and why “hope” is the whole point(22:25) Jeremy’s simple ask - connect with him on LinkedIn and start a real conversationㅤPartner with Jay: https://www.jayschwedelson.com/contactㅤCheck out Jay Schwedelson's new book: Stupider People Have Done It All net proceeds are donated to The V Foundation for Cancer Research, let's kick cancer's butt: https://www.amazon.com/Stupider-People-Have-Done-Marketing/dp/1637635206ㅤSubscribe to Jay's newsletter for weekly marketing tips and tactics: https://www.jayschwedelson.com/newsletterㅤRegister for GuruConference (FREE + VIRTUAL!) https://www.guruconference.comㅤCheck out Eventastic (FREE + VIRTUAL!) https://www.eventastic.comㅤConnect with Jay on LinkedIn: https://www.linkedin.com/in/schwedelson/Check out Jay's YouTube channel: https://www.youtube.com/@schwedelsonCheck out Jay's Instagram: https://www.instagram.com/jayschwedelson/Ask Jay anything: https://www.jayschwedelson.com/askㅤLeave a comment and follow the show, it really helps us out!

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Guest! Stop Trying to DO IT ALL! 🧠 w/GURU Legend - Jeremy Byars talking COGNITIVE LOAD | Ep. 465

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This episode is 23 minutes long.

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This episode was published on December 18, 2025.

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