🎙 𝐄𝐏#𝟐𝟒 : Guillaume Joffre - CEO GreenGo - La référence du voyage local bas carbone

#𝐄𝐏𝟐𝟒 — 𝐋𝐞 𝐭𝐨𝐮𝐫𝐢𝐬𝐦𝐞 𝐩𝐞̀𝐬𝐞 𝟏𝟏 % 𝐝𝐞𝐬 𝐞́𝐦𝐢𝐬𝐬𝐢𝐨𝐧𝐬 : 𝐞𝐭 𝐬𝐢 𝐨𝐧 𝐜𝐡𝐚𝐧𝐠𝐞𝐚𝐢𝐭 𝐧𝐨𝐭𝐫𝐞 𝐟𝐚𝐜̧𝐨𝐧 𝐝𝐞 𝐯𝐨𝐲𝐚𝐠𝐞𝐫 ?Guillaume Jouffre grandi à 𝐁𝐫𝐢𝐯𝐞-𝐥𝐚-𝐆𝐚𝐢𝐥𝐥𝐚𝐫𝐝𝐞, dans un 𝐦𝐢𝐥𝐢𝐞𝐮 𝐦𝐨𝐝𝐞𝐬𝐭𝐞.Brillant, il passe par Polytechnique, puis la LSE.Il commence chez Oliver Wyman.À 23 ans, il prend l’avion pour la première fois.𝐏𝐮𝐢𝐬 𝐢𝐥 𝐞𝐧𝐜𝐡𝐚𝐢̂𝐧𝐞 𝐥𝐞𝐬 𝐯𝐨𝐥𝐬.Pendant son voyage de noces, il tombe sur le rapport du GIEC.Il fait ses calculs.𝟔𝟎 𝐭𝐨𝐧𝐧𝐞𝐬 𝐝𝐞 𝐂𝐎₂.𝐓𝐫𝐞𝐧𝐭𝐞 𝐚𝐧𝐬 𝐝𝐞 𝐪𝐮𝐨𝐭𝐚 𝐜𝐚𝐫𝐛𝐨𝐧𝐞 𝐩𝐞𝐫𝐬𝐨𝐧𝐧𝐞𝐥. En très peu de temps.C’est 𝐮𝐧 𝐜𝐡𝐨𝐜.Et surtout, 𝐮𝐧𝐞 𝐩𝐫𝐢𝐬𝐞 𝐝𝐞 𝐜𝐨𝐧𝐬𝐜𝐢𝐞𝐧𝐜𝐞.Il réalise que 𝐥𝐞 𝐭𝐨𝐮𝐫𝐢𝐬𝐦𝐞 𝐞𝐬𝐭 𝐮𝐧 𝐬𝐞𝐜𝐭𝐞𝐮𝐫 𝐜𝐥𝐞́, 𝐦𝐚𝐢𝐬 𝐫𝐞𝐬𝐭𝐞 𝐚𝐛𝐬𝐞𝐧𝐭 𝐝𝐞𝐬 𝐩𝐫𝐢𝐨𝐫𝐢𝐭𝐞́𝐬 𝐜𝐥𝐢𝐦𝐚𝐭𝐢𝐪𝐮𝐞𝐬.𝐔𝐧 𝐬𝐞𝐜𝐭𝐞𝐮𝐫 𝐞́𝐧𝐨𝐫𝐦𝐞, 𝐩𝐞𝐮 𝐜𝐡𝐚𝐥𝐥𝐞𝐧𝐠𝐞́.Alors 𝐢𝐥 𝐝𝐞́𝐜𝐢𝐝𝐞 𝐝’𝐚𝐠𝐢𝐫.Il lance GreenGo avec une ambition claire :𝐫𝐞́𝐜𝐨𝐧𝐜𝐢𝐥𝐢𝐞𝐫 𝐥𝐞 𝐩𝐥𝐚𝐢𝐬𝐢𝐫 𝐝𝐞 𝐯𝐨𝐲𝐚𝐠𝐞𝐫 𝐚𝐯𝐞𝐜 𝐥𝐚 𝐫𝐞́𝐝𝐮𝐜𝐭𝐢𝐨𝐧 𝐝𝐞 𝐧𝐨𝐭𝐫𝐞 𝐢𝐦𝐩𝐚𝐜𝐭 𝐜𝐚𝐫𝐛𝐨𝐧𝐞.Avant même de coder, il structure :𝟑𝟎𝟎 𝐬𝐥𝐢𝐝𝐞𝐬. Marché, compréhension fine de sa cible, modèles économiques.Pas une intuition jetée sur une page : 𝐮𝐧𝐞 𝐭𝐡𝐞̀𝐬𝐞 𝐜𝐨𝐧𝐬𝐭𝐫𝐮𝐢𝐭𝐞.La première version ?𝟓𝟎 𝐡𝐞́𝐛𝐞𝐫𝐠𝐞𝐮𝐫𝐬. 𝟏𝟎𝟎 𝐥𝐨𝐠𝐞𝐦𝐞𝐧𝐭𝐬.Aujourd’hui, GreenGo 𝐞𝐬𝐭 𝐝𝐞𝐯𝐞𝐧𝐮𝐞 𝐮𝐧𝐞 𝐫𝐞́𝐟𝐞́𝐫𝐞𝐧𝐜𝐞 𝐝𝐮 𝐯𝐨𝐲𝐚𝐠𝐞 𝐥𝐨𝐜𝐚𝐥 𝐛𝐚𝐬 𝐜𝐚𝐫𝐛𝐨𝐧𝐞 𝐞𝐭 𝐫𝐞́𝐩𝐨𝐧𝐬𝐞 𝐚̀ 𝐮𝐧𝐞 𝐪𝐮𝐞𝐬𝐭𝐢𝐨𝐧 𝐪𝐮’𝐨𝐧 𝐞́𝐯𝐢𝐭𝐞 𝐬𝐨𝐮𝐯𝐞𝐧𝐭 : 𝐜𝐨𝐦𝐦𝐞𝐧𝐭 𝐯𝐨𝐲𝐚𝐠𝐞𝐫 𝐬𝐚𝐧𝐬 𝐜𝐨𝐦𝐩𝐫𝐨𝐦𝐞𝐭𝐭𝐫𝐞 𝐥’𝐚𝐯𝐞𝐧𝐢𝐫 ?🎧 𝐔𝐧 𝐞́𝐩𝐢𝐬𝐨𝐝𝐞 𝐝𝐞 Serial VC 𝐚̀ 𝐞́𝐜𝐨𝐮𝐭𝐞𝐫 𝐝𝐚𝐧𝐬 𝐥𝐞 𝐭𝐫𝐚𝐢𝐧. 🤣 Hébergé par Acast. Visitez acast.com/privacy pour plus d'informations.

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🎙 𝐄𝐏#𝟐𝟒 : Guillaume Joffre - CEO GreenGo - La référence du voyage local bas carbone

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