EPISODE · Jul 29, 2025 · 45 MIN
Gwyneth Paltrow: First Influencer or MAHA Godmother? With Amy Odell
from Under the Influence with Jo Piazza · host Jo Piazza
What if the entire wellness internet—bee venom facials, jade eggs, raw dairy—could be traced back to one woman? Gwyneth Paltrow didn’t just win an Oscar and marry a rock star. She built Goop, turned luxury wellness into a global machine, and maybe even helped create the Maha influencer pipeline. Journalist Amy Odell, author of the brand-new biography Gwyneth, spent three years and 200 interviews uncovering Gwyneth’s meteoric rise, the media’s obsession with tearing her down, and how she rewrote the rules of modern fame. Order GWYNETH here. Follow Amy on Substack here. Join our newsletter community here. ORDER EVERYONE IS LYING TO YOU here. Visit our lovely sponsors here. Learn more about your ad choices. Visit podcastchoices.com/adchoices
What this episode covers
What if the entire wellness internet—bee venom facials, jade eggs, raw dairy—could be traced back to one woman? Gwyneth Paltrow didn’t just win an Oscar and marry a rock star. She built Goop, turned luxury wellness into a global machine, and maybe even helped create the Maha influencer pipeline. Journalist Amy Odell, author of the brand-new biography Gwyneth, spent three years and 200 interviews uncovering Gwyneth’s meteoric rise, the media’s obsession with tearing her down, and how she rewrote the rules of modern fame. Order GWYNETH here. Follow Amy on Substack here. Join our newsletter community here. ORDER EVERYONE IS LYING TO YOU here. Visit our lovely sponsors here. Learn more about your ad choices. Visit podcastchoices.com/adchoices
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Gwyneth Paltrow: First Influencer or MAHA Godmother? With Amy Odell
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