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Dec 20, 2007 13 min

Handling Sales Conflict

from The Advanced Selling Podcast Hosted by Bill Caskey and Bryan Neale: B2B Sales Trainers

Send us Fan Mail So, how do you handle conflict with a prospect—yet still preserve their dignity? This happens a lot when your buyer has a distinct impression of your value or an opinion of their pain—and you know it’s wrong. If you mess this up, you’ll lose rapport. If you handle it right, you can get past it and move on. Caskey and Neale talk about being right versus being rich.

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Handling Sales Conflict

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This episode was published on December 20, 2007.

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