Hangout 5: How Dylan Abruscato made Crypto's Most Captivating Game episode artwork

EPISODE · Jun 10, 2025 · 53 MIN

Hangout 5: How Dylan Abruscato made Crypto's Most Captivating Game

from Celebrating 10 Years of Ethereum · host 10 Years of ETH

Guest: Dylan Abruscato, Creator of Crypto the GameEpisode DescriptionDylan Abruscato joins us to share the incredible story behind Crypto the Game, the interactive survival reality show that took crypto Twitter by storm. As a non-technical founder, Dylan reveals how he turned a childhood obsession with Survivor into one of the most engaging and viral crypto experiences ever created.In this conversation, we dive deep into the three-season evolution of CTG, from the bootstrapped Season 1 on Ethereum mainnet to the sophisticated Season 3 on Muni Chain where Ted won 71.6 ETH. Dylan shares invaluable insights on building viral crypto products, the importance of choosing the right blockchain infrastructure, and how to create experiences people genuinely want to share.In This Episode, Dylan gives us insight into:- The 101 of Crypto The Game, and how it changed Everything- His love of reality TV, and how it helped him come up with the idea- Executing the idea and the key technical and strategic decisions- Marketing and community-building- The business of onchain experiencesKey Builder InsightsStart with passion, add crypto thoughtfully - Don't force blockchain into every ideaBuild for yourself first - Authentic product-market fit comes from solving your own problemsViral mechanics need genuine value - Growth hacks only work if the core experience is compellingNon-technical founders bring crucial skills - Vision, marketing, and product sense matter as much as codeChoose your audience carefully - Crypto Twitter's tribal nature was perfect for competitive gameplayRevenue diversification is essential - Multiple streams create sustainability for experimental formatsAbout DylanDylan is the creator of Crypto the Game and was recently acquired by Uniswap. Before CTG, he worked in tech and marketing at companies like HQ Trivia and Party Round, where he pioneered creative crypto marketing campaigns. Despite being non-technical, Dylan's vision and execution turned a childhood dream into one of crypto's most successful community experiences.This podcast celebrates Ethereum's 10th anniversary by highlighting the builders, creators, and visionaries who shaped the ecosystem. From DeFi pioneers to NFT artists, from Layer 2 innovators to community builders - we're documenting the human stories behind the technological revolution.Hosts:Chinmay Patel - https://twitter.com/chinmaydoteth | https://warpcast.com/chinmaydoteth | Basket.farmMarvyn Paul - https://twitter.com/mpweb3wordsmith | https://warpcast.com/marvp | https://linktr.ee/marvynpaul https://pods.media/is-this-the-new-internet⁠ Show Links:Website: https://pods.media/10-years-of-ethereumTwitter: https://twitter.com/10yearsofeth

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Hangout 5: How Dylan Abruscato made Crypto's Most Captivating Game

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How long is this episode of Celebrating 10 Years of Ethereum?

This episode is 53 minutes long.

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This episode was published on June 10, 2025.

What is this episode about?

Guest: Dylan Abruscato, Creator of Crypto the GameEpisode DescriptionDylan Abruscato joins us to share the incredible story behind Crypto the Game, the interactive survival reality show that took crypto Twitter by storm. As a non-technical founder,...

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