Hanneke Vogels | How to build your 'Ultimate Sales Machine'

In his 10th edition of the Salestech Technology Landscape, Nicolas de Kouchkovsky reports that the number of sales tech vendors has surged to 2,100, a 34% increase from just 14 months ago.In this complex scenario it's almost impossible to understand what piece of technology can add real value to your business.But there are companies out there who can help you succeed in choosing and implementing the correct Sales Tech stack.Hanneke Vogels is one of these people: she's the author of 'Sales Tech - Building your ultimate Saless Machine' and Managing Partner of Stryfes, which help companies take the fuss out of tech implementations so sales teams can easily understand the tools, use them and sell better.In our latest conversation we talked about how to successfully build your 'Ultimate Sales Machine'.