Hans Ascrawat Managed GOOSE and Vive La Fête — His Advice Will Change How You Think

He went from working in a pub to managing GOOSE and Vive La Fête — two of Belgium's most iconic touring acts.Hans Ascrawat, founder of AndR, joins Soul Vibe Sessions to break down what separates artists who build real careers from those who stay invisible. We go deep on artist identity, branding, the shift from album revenue to live performance income, and why Spotify is actually modern radio — not a revenue stream.Hans shares his "Full Body Yes" framework for decision-making, explains why most musicians are essentially running non-profits, and reveals the one thing every artist needs before they even think about marketing.Whether you're an independent musician, a manager, or just someone who loves the business behind the music — this one will shift your perspective.🎙️ Guest: Hans Ascrawat — Founder, AndR / Manager of GOOSE & Vive La Fête🎸 Host: Peter — Soul Vibe SessionsKey topics: artist branding, music management, Spotify as discovery tool, live music revenue, artist identity, the punk dilemma, content distribution, building touring brands, intuition in business.