Happy Mario Day! | FOX on Games - Video Game News & Industry Analysis

The celebration of "MAR10 Day" (March 10) is a fan-driven tribute to the Super Mario franchise. The date was cleverly chosen because the abbreviation "Mar10" visually resembles the name "Mario". While it began as an unofficial fan occasion, Nintendo has officially acknowledged and endorsed the holiday since 2015. Fans observe the day through various festivities, such as hosting tournaments, playing retro favorites, or simply sharing trivia. Nintendo has frequently leaned into the celebration, partnering with brands like Google for Mario Kart-themed Google Maps features, collaborating with LEGO, and offering digital discounts on eShop titles. Learn more about your ad choices. Visit podcastchoices.com/adchoices