Harnessing AI in PCB Design - A Conversation with CELUS

How is AI reshaping the PCB design landscape? What challenges are engineers and small businesses facing today, and how can advanced tools provide solutions? In this episode of The Printed Circuit Podcast, host Steph Chavez from Siemens speaks with Antonio Becerra Esteban, Head of Customer Success at CELUS, about the transformative role of AI in PCB design.  They explore how AI tools, like the CELUS platform, help engineers move from requirements to prototypes with unparalleled speed and efficiency while addressing challenges like the growing knowledge gap in hardware engineering and supply chain constraints. Antonio shares insights into CELUS' innovative AI assistant, CUBOt , and how it simplifies design processes, enhances decision-making, and minimizes errors. He discusses real-world success stories of how AI-powered solutions have enabled engineers to overcome barriers and help small businesses remain competitive in the fast-evolving PCB market. Listeners will also get a glimpse into the partnership between CELUS and Siemens EDA, which combines the power of AI with cutting-edge PCB design tools to create an integrated, efficient workflow. If you're an engineer, designer, or small business owner searching to learn more about leveraging AI to streamline your PCB design process and stay competitive in the ever-evolving electronics industry, this episode is a must-listen. What You’ll Learn in this Episode: • What does CELUS do, and how was it founded? (00:40) • Biggest challenges engineers and small businesses face in PCB design (04:40) • How is AI specifically transforming the field of PCB design (09:30) • What benefits can engineers gain from using AI in PCB design workflows? (12:24) • How integrating CELUS AI with Siemens design tools will benefit users in the SMB market (22:56) • What to Expect from the CELUS-Siemens Fully Integrated Product in March 2025 (27:55) • Advice for you engineers starting out in PCB design (30:40) Connect with Steph Chavez: ● LinkedIn ● Website Connect with Antonio Becerra Esteban ● LinkedIn ● Website