Harnessing Startup Energy: Fred Schonenberg on Turning Big Ideas into Corporate Innovation Wins episode artwork

EPISODE · Oct 7, 2025 · 24 MIN

Harnessing Startup Energy: Fred Schonenberg on Turning Big Ideas into Corporate Innovation Wins

from Cake on Tuesday: The Leadership Blueprint · host Elizabeth Bieniek

Fred Schonenberg, founder of VentureFuel, shares his unique perspective on bridging the gap between large corporations, startups, and venture capital. He discusses VentureFuel's role in fostering innovation and navigating the rapidly evolving AI landscape. Fred's approach involves identifying key challenges for large organizations and connecting them with cutting-edge startups to solve these problems efficiently. Reflecting on his career journey, Fred shares how his experiences, from aspiring athlete to startup founder, shaped his approach to helping startups work with large corporations. He introduces the concept of creative adjacency in problem-solving, emphasizing the importance of looking beyond obvious solutions and exploring ideas from seemingly unrelated industries. This approach has led to surprising and innovative solutions for clients across various sectors. To learn more about Fred's work in innovation and how VentureFuel is shaping the future of corporate-startup partnerships, visit his website or connect with Fred on LinkedIn. Discover how creative problem-solving and strategic partnerships can drive growth and innovation in your organization. Think you'd be a great guest on the show? Apply HERE. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Episode metadata supplied by the publisher feed · Published Oct 7, 2025

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Fred Schonenberg's journey from aspiring athlete to innovation catalyst underscores the value of embracing unexpected opportunities and continuously adapting to new challenges. His success with VentureFuel demonstrates the power of bridging different worlds – in this case, the established corporate sphere and the dynamic startup ecosystem. By fostering these connections and encouraging creative problem-solving, Fred and his team are shaping the future of business innovation.

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Harnessing Startup Energy: Fred Schonenberg on Turning Big Ideas into Corporate Innovation Wins

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