EPISODE · Nov 24, 2020 · 42 MIN
Haydon Bray And Darren Discuss Reaching Your Audience With Precision Media
from Managing Marketing · host TrinityP3
Haydon Bray is the Global Chief Executive Officer of Audience Precision, a media strategy, planning and activation company. He explains how their data-informed process, developed over the last decade, eliminates the guesswork for marketers in identifying their audiences, aligning top-level strategy and delivering media activation. Using a single core dataset throughout the marketing process, it removes the need to join the dot and delivers smart media planning at scale for their clients. https://www.trinityp3.com/2020/11/reaching-your-audience-with-precision-media/
What this episode covers
Haydon Bray is the Global Chief Executive Officer of Audience Precision, a media strategy, planning and activation company. He explains how their data-informed process, developed over the last decade, eliminates the guesswork for marketers in identifying their audiences, aligning top-level strategy and delivering media activation. Using a single core dataset throughout the marketing process, it removes the need to join the dot and delivers smart media planning at scale for their clients. https://www.trinityp3.com/2020/11/reaching-your-audience-with-precision-media/
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Haydon Bray And Darren Discuss Reaching Your Audience With Precision Media
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