Hayley Hurst: Redefining Boutique Matchmaking

In this episode of Founders Future, with host Milan Kohut, we’re joined by Hayley Hurst, founder of Cohen Gray Connections, a boutique matchmaking agency delivering highly personalized dating experiences for discerning clients. Hayley shares her journey from high-end retail and hospitality management into the matchmaking industry, explaining how becoming a new mother during the pandemic sparked a search for flexibility, purpose, and meaningful work—ultimately leading her to certification through the Global Love Institute and the launch of her own firm.The conversation explores how Hayley built a values-driven matchmaking business in an unregulated industry, emphasizing ethics, client fit, and customized matchmaking over one-size-fits-all solutions. She breaks down the differences between digital and traditional matchmaking, discusses referral-led growth, pricing transparency, and the challenges of scaling while maintaining a boutique experience. Hayley also reflects on overcoming imposter syndrome, building the right team, and her vision for expanding Cohen Gray Connections through thoughtful partnerships, sustainable growth, and a commitment to genuine client care.