Hazel Gardiner of Hazel Gardiner Design-Season Finale

This week we are in conversation with Hazel Gardiner of Hazel Gardiner DesignHazel is a floral designer, gardener, broadcaster and content creator based in LondonWe find out about Hazel's beginnings and what drove her into a career in flowers  after a rare cancer diagnosisHazel had a very definitive idea of how she wanted her business to look when she first set out, giving an immersive experience to her clients drawing inspiration from fashion, architecture & nature amongst other thingsWe chat about how you need a business model to evolve and adapt to suit your needs and desires as you move through timeWe hear about how it all started for Hazel and how she began to focus in on her signature style when she started to take part in styled shoots, collaborating with other creatives enabling Hazel to find her creative voiceWe talk about the importance of building a great team and how by surrounding yourselves with talented freelance talent can elevate your brandHazel speaks about the structure of her business and how employing a business coach has helped her streamline her processes & life balance. Helping her to understand the part of the business which are most important to herHazel tells us about her team and how by delegating out every day tasks has allowed her more time to work on moving her business forwardWe hear about the broadcasting side of Hazels business, her YouTube series speaking with gardeners of English Heritage sites and all about her content creationWe work through absolutely loads in this episode so we know you're going to absolutely love itHuge thanks to Hazel for being so wonderful xxTo find out more about Hazel and her business please head over tohttps://www.hazelgardinerdesign.com/homeGo show her grid some love herehttps://www.instagram.com/hazelgardinerdesign/LinksBusiness Coach https://www.louiseambercoaching.com/BFA article (members site) also published online here - https://www.floristrytradeclub.co.uk/post/tackling-race-barriers-in-floristryRHS Career is Horticulture - https://www.rhs.org.uk/education-learning/careers-horticulture/floral-designerSupport the show