He Built a $1B Hair Brand From $500 in the Bank | Roland Peralta

Roland Peralta had $500 in the bank, a bankruptcy on his record, and rheumatoid arthritis flaring up. What he also had was a formula he'd developed in his rent-controlled apartment one that accidentally started regrowing his hair. That formula became Nutrafol. The #1 dermatologist recommended hair growth supplement in the U.S. Acquired by Unilever. In this episode of Common Denominator, Moshe Popack sits down with Roland to unpack the full journey  from Colombian immigrant roots and a failed fashion company, to building a billion-dollar brand, to using his exit to take on corporate polluters through a democratized litigation platform called When Justice. What you'll take away: - How a personal health crisis became a billion-dollar idea - Why Roland bet on a clinical study with almost no cash - How they sold to Unilever while keeping 51% of the company - Why most founders who exit end up miserable - What it means to build from a mindset of abundance - How When Justice is democratizing corporate accountability - Why purpose and profit don't have to be in conflict◾️Timestamp:0:00 Growing Up With Nothing And Why That Was the Advantage4:30 15 Years in Fashion and the Morning He Walked Away10:00 I Left $10M on the Table Then Lost Everything Else15:30 Arthritis, Hair Loss, and the Discovery That Started a Billion-Dollar Brand21:00 $50K, a Handshake, and 18-Hour Days How Nutrafol Was Born26:30 The Tequila Night They Decided to Build a Billion-Dollar Company31:30 13 Suitors, 51% Control, and Selling to Unilever36:30 Why Most Founders Are Miserable After the Exit39:30 When Justice: A GoFundMe to Sue Corporations43:00 How to Get Involved whenjustice.org🔔 Like this episode? Leave a review here ➡️ https://ratethispodcast.com/commondenominator📩 Newsletter ➡️ https://moshepopack.com/newsletter/🎙 Follow Common Denominator ◾️ Follow Roland Peraltahttps://www.instagram.com/therolandperalta/?hl=en#CommonDenominator #RolandPeralta #EntrepreneurStory