Local Business Prospecting for GoHighLevel Agencies: The Free Directory Method

Send us Fan MailIf you're tired of cold outreach that gets ignored, this conversation might completely change how you think about getting clients.Tom Gaddis hated prospecting so much he built a way around it. Local business prospecting without a pitch, using a free directory listing as the opener.Tom spent years in Maui trying to get clients for his agency and getting nowhere. Walking into businesses was brutal. Cold calling was worse. Then he noticed how AARP runs a resource site for seniors and sells insurance on the back of it, and he realized he could do the same thing at a local level. He built a small directory, gave businesses free listings, and called to verify their information. No pitch. No resistance. And at the end of the call, one sentence about what he does.In this episode he walks through the whole thing inside HighLevel. How to get clients for GoHighLevel without cold outreach, why a geo-targeted or niche directory beats a national one, how the free listing removes the resistance that kills normal prospecting, and what to sell on the back end once the conversation is open. He gets into why the AI flood made this work better instead of worse, how the directory earns you permission for outbound AI calls, and the follow-up angles most agency owners never find. Real results from his community: Donna went from zero clients to roughly $40k/mo recurring, Diane sold 15 premium listings in a single day, and Kofi picked up two clients at $700/mo after a week and a half.If you have been struggling to start the conversation at all, this is a system for starting it without feeling like you need a shower afterward.Every episode of What's Working is a long-form conversation with someone running a real GoHighLevel agency, with real numbers on the table. We get into getting clients for GoHighLevel, offers that work for beginners, selling GoHighLevel SaaS, agency pricing, AI services, and local business marketing. Hosted by Keaton Walker, who sells GoHighLevel and runs the HighLevel Guild community for agency owners.00:00-He Invented this Method!02:01-Stumbling into HighLevel07:47-Directories Work!16:33-Front End vs Back End25:41-Foot in the Door Offer34:39-This isn't YELP📋 7 Day Trial to SmartDirectoryAI 👉 https://smartdirectory.ai/?fpr=keaton88🚀 30-Day Free Trial of HighLevel + $8324 in Bonuses 👉https://www.gohighlevel.com/keatonwalker⤴️ Already signed up for HighLevel? You can still qualify for all $8324 worth of bonuses by upgrading your HighLevel account with my link 👉 https://itskeaton.com/upgrade📚 Already on GoHighLevel’s $497 plan? Sign up for the HighLevel Guild Directly 👉 https://skool.com/highlevelguild#SMMA #GoHighLevel #HighLevel #LeadGeneration #AgencyGrowth #DigitalMarketing #ColdOutreach #Prospecting #LocalBusiness #AIAutomation #MarketingAgency #SaaS #BusinessGrowth #ClientAcquisition #Entrepreneur #SmallBusiness