He Decides What Your Motorcycle Will Look Like / Greg Tada

With over 15 years of experience in industrial design, Greg Tada is a passionate and enthusiastic designer who has worked with some of the biggest names in the motorcycle world, including Aprilia, Moto Guzzi, Kawasaki, Indian, and Suzuki. Greg's expertise in design, technical thinking, and in-depth industry knowledge, combined with his diverse global background working with cross-cultural teams, have made him a sought-after designer in the motorcycle industry. He has led the design on several groundbreaking models, including the Aprilia Tuono 660, the Ninja 650 and the Indian Challenger, and has contributed to the development of numerous other models across multiple segments, including motorcycles, side-by-sides, snowmobiles, EVs, and 3-wheelers. With his ability to turn his creative ideas into reality, Greg has earned a reputation as an innovator and trendsetter in the industry. His work has helped shape the future of some of the most iconic motorcycle brands, and his passion for mentoring younger designers and running internship programs shows his dedication to the next generation of designers. So, whether you're a motorcycle enthusiast or simply someone who appreciates good design, you won't want to miss the chance to learn from one of the best in the business. Join us as we take a ride with Greg Tada and explore the thrilling world of motorcycle design!