He Invented an African Writing System. Here’s Why| Osmomd Tshuma

What happens when design becomes a tool for preserving culture instead of simply making things look beautiful?In this episode of the Art School Graduate Podcast, Justin Robinson sits down with Zimbabwean designer, typographer, and art director Osmond Tshuma.From designing visual systems for the Obama Foundation to developing entirely new African writing systems, Osmond shares how African visual language can reshape modern design.Topics include:African typographyGraphic design historyRISD experienceBranding with cultural meaningResearch-driven designIdentity systemsCreative processDesign educationVisual storytellingPreserving culture through designIf you’re a graphic designer, creative director, typography enthusiast, branding professional, educator, or design student, this conversation will completely change how you think about visual communication.Subscribe for weekly conversations with the world’s most influential creatives.