He Sold His Car 2 Weeks Before Opening.
from The Salary Scramble With Lee Kasumba Hosted by Shespeaksafrica
"I was out of liquidity. I had two options: call a family member or figure it out myself." Assem Skaiki sold his car two weeks before Nevo Coffee & Co. opened its doors. That money paid for stock. That money paid for staff salaries. That money kept the dream alive. "I didn't want to make a call for a family member to send me money. I should figure it out myself." That's the founder's mindset. No safety net. No backup plan. Just conviction and sacrifice. Now he's built a system, every supplier has a payment date, every salary is planned for. But getting there? That cost him everything. This is The Salary Scramble. Real founders. Real sacrifices. No filters. Full episode with Assem Skaiki of Nevo Coffee & Co. out now.
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