Headline News in the World of E-Commerce

Episode 40In today's episode, we are going to be diving into some of the headlines and latest news going on in the e-commerce world. We will be discussing 3 articles regarding Amazon and other updates that will definitely be a useful resource to boost your eCommerce.Let’s dive right into this episode and be sure to stay tuned for a next-level hack[00:01 - 10:18] Amazon-Native Brand Anker Goes PublicThe brand was one of the first Amazon-native brands and is now on target to hit $1 billion in sales in 2020.A Chinese brand founded in 2011 by ex-Google engineer Steven YangOnly 146k followers on Instagram (Focus on Amazon) Branch out and use the growth to fuel their sales channel (Walmart, Best buy, apple store) 50% of Anker staff work on research and development How much of our time as a Solo-preneur are we spending on research and development?research new products, reading negative reviews and listening to the voice of the customerLearn from Anker Listing[10:19 - 29:35] Amazon Seller Fulfilled Prime is in LimboAmazon increases their fees every year especially on Q4A lot of companies tend to migrate to 3PLAmazon increasing its warehouse capacity by 50%3PL will not be able to keep their prime batch Amazon statistics they release new rules starting February 1st,2021 on seller fulfilled Prime estimate that only 10% of existing seller fulfilled Prime members will be able to meet those standards 10%September 2nd, Walmart announced Walmart+Will they be able to meet the Amazon Prime fulfillment standard [15:55 - 21:57] Amazon Added Brand Stores to Search Amazon is testing a change to its search suggestions that adds a link to the related brand’s store pageBeing brand registered and trademarked is important for more benefitsAmazon conversion rates are way higher than just your standard e-commerce siteNext level hack (Etsy following a similar branded store approach)Putting your product keyword as your new branding nameIf you have an article that you would like us to cover on our future episode, send it to [email protected] WordsResources Mentioned:Amazon-Native Brand Anker Goes PublicAmazon Seller Fulfilled Prime is in LimboAmazon Added Brand Stores to Search ------------------------------------------------------------------------------------------www.FiringTheMan.comFacebookYouTubeInstagram Email us --> [email protected] to scale your Amazon business? Click here to book a strategy call.  https://calendly.com/firingtheman/amazon Support the show