Health & Fitness Friday - Strategies for Making Fitness Essential

Welcome to this week’s episode of Health & Fitness Friday on The Essential Strength Podcast. This is your 5 minute download of some health and fitness knowledge meant to make you a little bit smarter and a little bit stronger as you head into the weekend!Today we are going to finish the conversation we started two weeks ago about Why Fitness isn’t Essential in America. In part one, we discusses the ways in which the fitness industry itself - and how we represent ourselves to the public - is largely responsible for the disconnect between the way fitness professionals view their services, and how most American’s view “fitness”.This episode outlines 4 strategies we can implement RIGHT AWAY as coaches, trainers and business owners to make ourselves ESSENTIAL in the eyes of the public. And just like last time, today’s conversation draws on information from the an article posted on John Rusin’s blog, authored by Kevin Mullins, and which can be found by going to strongerinmotion.com/reading-list where it is the first article you’ll see pop up!The Four Strategies: Implement "Five Star Standards"Passion Based ServiceWord of Mouth and Results Based ReferralsBuild a Community Based on More Than FitnessBe An Active ListenerIf you appreciate this podcast, and the topics we cover each week, do us a favor - screen shot this episode and post in on social media. Tag the podcast @essential.strength.podcast and tag me @dr.davidskolnik.dpt - let us know you’re listening. Send this podcast to a friend or colleague that needs to hear it. And, as always, subscribe, rate and review the show. It only takes a few seconds to have an outsized impact on the future of this podcast!Appreciate each and every one of you! Catch ya’ll next week!Want more content? Follow Dr. David on Instagram: @dr.davidskolnik.dpt