Healthcare Marketers, It's OK—Brand Isn't Dead

Author and podcast host Scott Galloway says brand is dead—and a lot of marketers are in a frenzy because of it. In this episode of The No Normal Show, Stephanie, Chris, and Desirée dig into the viral debate and unpack what “brand” really means in today’s world—especially in healthcare. Spoiler alert: it’s not all about logos and ad spend, and no, it’s definitely not dead. The team breaks down Oura Ring’s bold “Give Us the Finger” campaign and how it flips conventional narratives about aging, health, and wearable tech. Tune in as we separate hype from reality, marketing myths from strategy, and help you rethink how brand still drives value in 2025 and beyond.Subscribe to The No Normal Rewind, our newsletter featuring a mashup of the boldest ideas, sharpest takes, and most rewind-worthy moments from our podcast — right here.