Healthcare Marketing and Public Relations with Dorothy DiMedio

Our guest on this Healthcare Practice and Consultant’s podcast, brought to you by healthcare law firm of Michael V. Favia & Associates is Ms. Dorothy DiMedio, from Center Stage Marketing and we are talking about healthcare professional marketing and how to plan and execute an effective healthcare marketing strategy. Healthcare comprehensive marketing plans and best practices with Dorothy DiMedio The elements of a comprehensive marketing healthcare planDigital marketingSocial media & content creationPublic relations & relationship developmentThe challenge in differentiation in the healthcare marketspace Crowded marketplaces with generic messagingAd hoc tactics (lack of strategy)Failure to keep up with technology and trendsIndustry trends in healthcare practice marketingPractice rollups – investor strategyBack office resource poolingTarget demographic behaviorsBest practices in marketing healthcare practices BrandingMulti-channel marketingOutsourcing Dorothy DiMedio is the founder and principal of Center Stage Marketing in Chicago. Coming from a background in sales, Dorothy leverages her effective client relationship management skills to benefit her professional clients with public relations and marketing services. Call (773) 631-4580 for an introduction.