Healthcare Marketing Doesn’t Work—Until You Fix the Experience

An episode of the PT Pintcast - Physical Therapy podcast, hosted by Jimmy McKay, PT, DPT | Physical Therapy Podcast, titled "Healthcare Marketing Doesn’t Work—Until You Fix the Experience" was published on March 9, 2026 and runs 61 minutes.

March 9, 2026 ·61m · PT Pintcast - Physical Therapy

0:00 / 0:00

Episode Description

Most healthcare marketing does not fail because marketing is useless. It fails because clinics make it hard to trust them, hard to book, and hard to talk about them.

In this episode, Jimmy McKay and Andrea Cheney unpack what PT clinic owners and healthcare marketers keep getting wrong. They break down why patients now behave more like consumers, what they actually look at before booking, and why reviews, websites, and front desk processes matter more than another generic ad campaign.

The big takeaway for busy PTs and clinic owners...