EPISODE · Apr 1, 2015 · 20 MIN
Hearing the voice of the customer in the enterprise product development lifecycle
from UX Australia Podcast: All presentations from 2009-2014 · host Nilma Perera and Megan Cruickshank
Have you ever struggled to create a robust evaluation methodology for diverse and complex products? In this presentation, we describe how we have implemented an effective UX framework suited to large enterprises that acknowledges the voice of the user, while managing stakeholder expectations. Presented by pioneer consultancy U1 Group and Telstra.
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Hearing the voice of the customer in the enterprise product development lifecycle
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