Heather Rose Dunning (Falcon)

In this episode of the Flying Solo Podcast, host Katie Kangas speaks with Heather Rose Dunning, founder of Yellow Dog Studio, about building a design practice rooted in excellence, trust, and precision. Heather is a serial entrepreneur who has launched and led multiple design firms by assembling highly specialized, high-performing teams that integrate seamlessly with their clients.Heather describes her firm in three words: “Just the A-Team.”That clarity shows up in every aspect of her work. Rather than spreading herself thin, Heather builds focused teams of designers, architects, engineers, and contractors who are selected specifically for each project. Every engagement stays in the hands of the people best equipped to deliver results.Heather’s bird archetype is the Falcon — a symbol of focus, speed, and purpose. Like a falcon trained by a falconer, Heather’s teams wait for the right target before taking flight. When they move, they do so with confidence and precision, becoming a trusted extension of their client’s organization.Throughout the conversation, Heather shares how her businesses are shaped by her personal values, how she embeds herself deeply within client teams, and why trust — not transaction — is the foundation of long-term success.Yellow Dog StudioWebsite: Yellow Dog StudioInstagram: @yellow_dog_studioFacebook: Yellow Dog StudioSeason 2 of the Flying Solo Podcast is sponsored by the Minnesota Architectural Foundation, whose mission is to invest in excellence, leadership, discovery, and equity within the profession of architecture.To join this flying solo movement, you can follow Flying Solo Arch on Instagram where Katie posts content to encourage your business life. Find out which bird defines your marketing strategy with the Bird Quiz on the Flying Solo Website. Listen to more encouraging content on the Gabl Media platform including podcasts with CEU and HSW credit towards your licensure renewal. Consider joining the EntreArchitect Network by becoming a member or joining the free EntreArchitect Community Facebook Group.