Her Niche Is Fishe - Becoming The Ocean Writer - Melissa Hobson

Melissa  spent over a decade in PR & Comms. She was good at it but she was drawn to the ocean.So she started pitching dive magazines on the side, moved to Mozambique to volunteer with a marine conservation charity, and when the pandemic sent her home, decided to go all-in as a freelancer rather than look for another job.Still it was PR work she was picking up but frustrated by. “I just want to write about fish” she told her mastermind friends in the Being Freelance Community.They encouraged her. And she went for it.Three years ago Melissa became The Ocean Writer. Now her work appears in National Geographic, BBC Wildlife, and a growing list of major publications around the world. Editors come to her when something pees in the ocean.This episode of the Being Freelance podcast with Steve Folland we take a deep diver into the life of The Ocean Writer:Pitching editors constantly - and dealing with rejectionTurning down work that doesn't fit the niche - even when it's hard - and why that's what made the niche workUsing LinkedIn actively and how it keeps sending opportunities anywayHow Ocean Writer branded clothing sparks recognition and conversationsBuilding financial resilience - even six weeks off sick this year didn't derail herHiring a VA to handle the bitty stuff so she can focus on writingStop getting in your own way - why you should pitch sooner than you think you're ready--EPISODE SPONSORThis episode of the Being Freelance podcast is supported by Ecamm.For years people have asked how Being Freelance live shows look so good. Well, this is the secret.Ecamm is a video studio for your Mac. Give anything you do with video, a pro look in real time.Presentations, screen shares, webinars, video calls, demos. Plus livestream/record in landscape & vertical at the same time, perfectly designed for both formats.Visit beingfreelance.com/ecamm to try Ecamm for free and use the code BEINGFREELANCE on that link to save 15% on your first payment.JOIN THE COMMUNITYYou're not alone being freelance. Come and hang out with your BFFs (Being Freelance Friends).beingfreelance.com/community NEW TO FREELANCING? THERE'S A COURSE FOR YOU!The Being Freelance course is made for you!Take the course and you'll also get 6 months FREE community membership. FREELANCER MERCHGet Being Freelance merchandise at beingfreelance.com/shopLike VIDEO? - Check out the Being Freelance on:Instagram - Instagram.com/beingfreelanceYouTube - YouTube.com/SteveFollandBeing Freelance is hosted and created by freelance podcast editor Steve Folland.