Here Are the 3 Key Ingredients for Texting Prospective Students episode artwork

EPISODE · Dec 2, 2022 · 39 MIN

Here Are the 3 Key Ingredients for Texting Prospective Students

from Higher Ed Pulse · host Shane Kehl, Mickey Baines

To text or not to text? That is the question. Actually, after some discussion, we decided that it’s not the first question you should be asking yourselves. Texting is another layer of your recruitment strategy and should be weaved into the fold, not seen as a tactic you need to utilize just because others are. Tune in and see how Shane and Mickey would first approach texting, what the tool must be able to do, and how it can be used to hyper-personalize a prospective student’s journey to enrollment. Fanatical Fridays is brought to you by Enrollify.  Enrollify is where higher ed comes to learn new marketing skills, discover new software and services, network with the best minds, and find their next gig.  You can connect with Shane on LinkedIn or Twitter and Mickey on LinkedIn. This week’s episode is brought to you by Goodkind.  About the  Enrollify Podcast NetworkIf you like this podcast, chances are you’ll like other Enrollify shows too!  Our podcast network is growing by the month and we’ve got a plethora of marketing, admissions, and higher ed technology shows that are jam-packed with stories, ideas, and frameworks all designed to empower you to be a better higher ed professional. Our shows feature a selection of the industry’s best as your hosts. Learn from Mickey Baines, Jeremy Tiers, Jaime Hunt, Corynn Myers, Jaime Gleason, and many more. Learn more about The Enrollify Podcast Network  at podcasts.enrollify.org. Our shows help higher ed marketers and admissions professionals find their next big idea — come and find yours! - - - -Connect With Our Host:Mallory Willsea https://www.linkedin.com/in/mallorywillsea/https://twitter.com/mallorywillseaAbout The Enrollify Podcast Network:The Higher Ed Pulse is a part of the Enrollify Podcast Network. If you like this podcast, chances are you’ll like other Enrollify shows too!Enrollify is made possible by Element451 — The AI Workforce Platform for Higher Ed. Learn more at element451.com. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

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Texting is another layer of your recruitment strategy and should be weaved into the fold, not seen as a tactic you need to utilize just because others are. Tune in and see how Shane and Mickey would first approach texting, what the tool must be able to do, and how it can be used to hyper-personalize a prospective student’s journey to enrollment.

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