EPISODE · May 28, 2015

Here are the 5 steps to true personalization

from UNTETHER.tv - Mobile strategy and tactics (video) | Pervasive Computing | Internet of things · host Rob Woodbridge

Fighting the tyranny of the average - that's how Lucinda Duncalfe describes our current mobile and digital state and she is not far off. At a recent event, Chuck had an opportunity to sit with the Monetate CEO to talk about her 5 levels of the path to personalization and here is the result.

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