High Ground Founder John Price on GovTech, AI Legislation & Cracking the Government Sales Code episode artwork

EPISODE · Jun 11, 2025 · 20 MIN

High Ground Founder John Price on GovTech, AI Legislation & Cracking the Government Sales Code

from The Software Leaders Uncensored Podcast · host Steve Taplin

In this episode of Software Leaders Uncensored, Steve Taplin sits down with John Price, a former Special Forces soldier, U.S. Senate staffer, and Deloitte M&A leader, who is now building High Ground, a “government operating system” for navigating federal contracts. John explains why most founders misunderstand how to sell into the U.S. government, how his military and policy background shaped his leadership style, and why repeatable workflows—not flashy pitch decks—win in GovTech. From AI legislation to deep learning for contracts, this is a crash course in building where others won’t.

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High Ground Founder John Price on GovTech, AI Legislation & Cracking the Government Sales Code

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