HighLevel Hot Takes with Brad Martineau: 2 Key Success Factors When Building a Software Brand

What does it take to build a successful software brand?In this episode, I sit down with Brad Martineau, co-founder and CEO of multiple successful software brands, notably PlusThis, to talk about the key factors that make a successful software brand.He shares some great value bombs on how building a consulting arm first for your software business could supercharge your brand, what Brad recommends you focus on the most when creating a software product, and some of the things he’s looking forward to in HighLevel.Tune in now!Key Takeaways:Introduction (00:00)Get to know Brad Martineau and his works (00:40)Key things that make the difference when building a software brand (01:26)Brad’s biggest lesson working as a product manager for a software (03:41)Things to look forward to in HighLevel (05:25)Additional Resources:- Sign up for my FREE SaaS Masterclass here- Get a FREE Trial of HighLevel. This is an affiliate link, and I get commissions for purchases made through this link: here- Join our Facebook Group here- Subscribe to HL Pro Tools on YouTube here- Check out HighLevel guides and tutorials here–HighLevel Hot Takes is a dedicated podcast for everything HighLevel. From understanding how HighLevel works as a tool to the business side of things, we have it all covered here, one hot take at a time, so that you can move your business forward.Follow us on your favorite podcasting platform so you never miss an episode!