Highlights from Monetising B2B 2026

At Flashes & Flames' recent Monetising B2B Information and Events conference in London, leading B2B publishers shared their priorities, opportunities and concerns across the day.  Held at London’s historic Stationers’ Hall, the event featured more than 30 industry-leading speakers and 210 delegates from three continents. The speakers showed that the B2B industry is going through another transformation, moving away from passive information delivery towards becoming essential to the workflow of their customers.  This episode draws out the common points discussed from some of the main stage speakers. Three common themes emerged: building 'moats' to protect businesses against AI disruption, publishers building intelligence ecosystems, and becoming indispensable infrastructure to customers. See more coverage from Monetising B2B at flashesandflames.com