Hims & Hers CPO on Building Delightful Products in Regulated Markets | Dheerja Kaur | E278

In this episode, Carlos Gonzalez de Villaumbrosia interviews Dheerja Kaur, Chief Product Officer at Hims & Hers, the publicly traded health and wellness platform with a market cap of over $10 billion and more than 3 million active users across its Hims and Hers consumer brands.At Hims & Hers, Dheerja is building the future of preventative care by combining diagnostics, clinical guidance, and personalized treatments—all delivered through a consumer-grade digital experience. From healthcare to fintech, Dheerja breaks down how PMs can master regulatory nuance without sacrificing speed or UX, why pairing product with clinical and compliance experts is a superpower, and how to turn constraints into differentiation through org design, platform thinking, and data. What you’ll learn:Why product leadership in regulated industries requires a different kind of PM muscle.How Hims & Hers is expanding from transactional treatments to full-stack preventative care.The rationale behind maintaining two separate apps—and how that unlocks personalization at scale.How AI is powering internal tools, treatment plans, and personalized health journeys.Key Takeaways 👇 Building for Impact, Not Just Efficiency: Why Dheerja prefers mission-driven industries that improve lives over “fun” products.Product Meets Clinical: How Hims & Hers pairs PMs with in-house physicians to co-create treatment and diagnostic experiences.From Health Stack to Health Loop: Why continuous testing, personalized treatments, and AI-powered insights are the future of digital health.Credits:Host: Carlos Gonzalez de VillaumbrosiaGuest: Dheerja KaurSocial Links:Find out more about Product School hereFollow our Podcast on TikTok hereFollow Product School on LinkedIn here