EPISODE · Apr 9, 2026 · 1H 2M
History, Transformation and the Future of Law | Ashton Hunt 🎙️
from But, Is It Legal? · host TBD Marketing
What does it really take to modernise a 110-year-old law firm, and what happens when the person leading it isn't a lawyer? In this episode of But is it Legal?, host Simon Marshall sits down with Ashton Hunt, CEO of Tees Law, to explore how one of the East of England's most established firms is transforming itself from the inside out. From agricultural heritage and deliberate strategic restraint to AI disruption and client experience, Ashton brings a commercial perspective to the challenges facing the legal profession right now. 🎙️ 🔥 What's included: From Stanley Tee to today: how 110+ years of agricultural heritage still shapes Tees culture and client relationships, and why that longevity is a genuine commercial asset. Strategic restraint: why Tees deliberately avoided opening in London and what it means to maximise what you've already built before chasing the next thing. The non-lawyer CEO advantage: how an accountant's mindset breaks bottlenecks, challenges "we've always done it this way" thinking, and treats law firm operations like a production line. R&D: robbing and duplicating: how Ashton applies lessons from Amazon, production-line efficiency, and cross-industry thinking to legal services. AI and the value of lawyers: "AI knows in a second what you've accumulated in 30 years. What's your value add?" why relationships and client experience become the true differentiator. Breaking down silos: the social investments, cross-referral culture and internal relationship-building that drive a 450-person firm. Big little firm to little big firm: Ashton's three-year vision to take Tees into the UK's top 50, and why he's confident they'll get there. 🎧 Why you should listen: If you want to understand how a deeply traditional law firm can genuinely transform its culture, client experience and ambition without losing what makes it great, this episode is essential. Ashton brings commercial honesty, sharp strategic thinking and a refreshingly outsider view of what the legal profession needs to do next. 👉 Subscribe now and be part of the conversation that’s changing up the UK legal sector! ----- 👉 Follow Ashton Hunt LinkedIn: https://www.linkedin.com/in/ashtonhunt/ Profile: https://teeslaw.com/people/ashton-hunt/ 👉 Follow Simon Marshall LinkedIn: https://www.linkedin.com/in/simonpaulmarshall/ Website: www.tbdmarketing.co.uk
What this episode covers
What does it really take to modernise a 110-year-old law firm, and what happens when the person leading it isn't a lawyer? In this episode of But is it Legal?, host Simon Marshall sits down with Ashton Hunt, CEO of Tees Law, to explore how one of the East of England's most established firms is transforming itself from the inside out. From agricultural heritage and deliberate strategic restraint to AI disruption and client experience, Ashton brings a commercial perspective to the challenges facing the legal profession right now. 🎙️ 🔥 What's included: From Stanley Tee to today: how 110+ years of agricultural heritage still shapes Tees culture and client relationships, and why that longevity is a genuine commercial asset. Strategic restraint: why Tees deliberately avoided opening in London and what it means to maximise what you've already built before chasing the next thing. The non-lawyer CEO advantage: how an accountant's mindset breaks bottlenecks, challenges "we've always done it this way" thinking, and treats law firm operations like a production line. R&D: robbing and duplicating: how Ashton applies lessons from Amazon, production-line efficiency, and cross-industry thinking to legal services. AI and the value of lawyers: "AI knows in a second what you've accumulated in 30 years. What's your value add?" why relationships and client experience become the true differentiator. Breaking down silos: the social investments, cross-referral culture and internal relationship-building that drive a 450-person firm. Big little firm to little big firm: Ashton's three-year vision to take Tees into the UK's top 50, and why he's confident they'll get there. 🎧 Why you should listen: If you want to understand how a deeply traditional law firm can genuinely transform its culture, client experience and ambition without losing what makes it great, this episode is essential. Ashton brings commercial honesty, sharp strategic thinking and a refreshingly outsider view of what the legal profession needs to do next. 👉 Subscribe now and be part of the conversation that’s changing up the UK legal sector! ----- 👉 Follow Ashton HuntLinkedIn: https://www.linkedin.com/in/ashtonhunt/ Profile: https://teeslaw.com/people/ashton-hunt/ 👉 Follow Simon MarshallLinkedIn: https://www.linkedin.com/in/simonpaulmarshall/ Website: www.tbdmarketing.co.uk
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History, Transformation and the Future of Law | Ashton Hunt 🎙️
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