HITshow Daily: November 18, 2025 (Tuesday)

Today on HITshow: Today's theme is meeting consumers where they are—with simpler benefits, less paperwork, more integrated research, and care that comes to the home. Cigna launches Clearity, a new copay-only plan designed to make out-of-pocket costs more predictable. Humana and Epic turn on digital insurance cards and automated coverage checks, aiming to retire a little more paperwork at check-in. Advocate Health makes clinical trials part of standard care across its 69 hospitals and 1,000+ care sites. myLaurel reports breakout growth in acute-care-at-home with a 575% increase in patients served. And we close with a Bright Spot about TenDollarTelehealth, a new $10 virtual front door for families staring down premium hikes and coverage loss. HOST: RHONDA BROOKS 📍 Transparent Benefit Design — Xavier Banks Cigna Healthcare is rolling out Clearity, a new copay-only plan that ditches deductibles and coinsurance. Patients see fixed copays instead of guessing at what they'll owe—and health systems need to understand where they land in the tier structure. 📍 Insurance Verification Automation — Peter Betterworth Humana and Epic are automating the coverage verification process for Medicare Advantage members across roughly 120 health systems. The goal: shorter check-ins, fewer coverage errors, and less staff time chasing paperwork before patients even see a clinician. 📍 Clinical Trials as Standard Care — Nate Collier Advocate Health is launching a new national center that integrates clinical trials into routine care across 69 hospitals and 1,000+ locations. The shift could change how patients access research and how health systems think about innovation. 📍 Hospital-at-Home Growth — Logan Stokes myLaurel reports explosive 2025 growth in acute-care-at-home services—575% more patients served than last year. The numbers signal that home-based high-acuity care is moving from pilot to core capacity strategy. Bright Spot: TenDollarTelehealth, led by Dr. Renee Dua, promises $10 primary and urgent-care visits—no insurance, no copays, no deductibles—for residents in several large states, with broader expansion planned. As 24 million people face coverage loss and 70 million carry high-deductible plans, the service aims to make care more accessible by removing the friction of traditional insurance. Jalen Cross reports. 🎙️ Subscribe here or wherever you listen to podcasts, and if you like our show, please follow us on LinkedIn at https://www.linkedin.com/company/hit_show. HITshow is made possible by EY, Kimmchi and HLTH 2025 — the epicenter of healthcare innovation, where the future of care happens.