HITshow Daily: September 10, 2025 (Wednesday)

Today on HITshow: Trump moves to limit pharma advertising, the CBO questions 340B’s impact on healthcare costs, and food-as-medicine partnerships expand with Medicaid and senior care populations. Plus, an exclusive interview with Doceree CEO Harshit Jain on the launch of Reptwin. HOST: RHONDA BROOKS 📊 The Day’s Pulse Policy & Pharma — Trump directs the FDA to restrict direct-to-consumer drug ads, with legal battles looming. Government & Agencies — The CBO finds the 340B program may fuel consolidation and raise spending, sparking calls for reform. Care Delivery — Pear Suite and Instacart team up to expand food access for Medicaid members nationwide. Innovation in Senior Care — Epicured and Fallon Health bring medically tailored meals into PACE programs, fully integrating food-as-medicine into elder care. Voices & Perspectives — Doceree CEO Harshit Jain discusses the launch of Reptwin, an AI “digital twin” for pharma reps, transforming provider engagement. 🎧 Subscribe here or wherever you listen to podcasts, and if you like our show, please follow us on LinkedIn at https://www.linkedin.com/company/hit.show. Presented by: Altera Digital Health and Kimmchi