Hitting the sweet spot: How sugar-replacement start-up will maintain brand focus after conglomerate merger episode artwork

EPISODE · Oct 26, 2022 · 18 MIN

Hitting the sweet spot: How sugar-replacement start-up will maintain brand focus after conglomerate merger

from Food & Beverage Trailblazers · host William Reed Ltd

Ensuring that brand focus is maintained after joining a larger company is crucial to sustain and boost growth, according to sugar replacement start-up Swiftlet which has become part of Vietnamese conglomerate Senix Health Group.

Episode metadata supplied by the publisher feed · Published Oct 26, 2022

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Hitting the sweet spot: How sugar-replacement start-up will maintain brand focus after conglomerate merger

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