HMS25: Ett 100-årsjubileum som förde alla samman - Klas Nilsson, Boliden

from Radio CfN - Centrum för Näringslivshistoria · host Radio CfN

Bolidens kommunikationschef Klas Nilsson berättar om hur man kan använda ett jubileum, som när Boliden fyllde 100 år, för att samla en internationell koncern – och hur man ser till att rymma allas historia i magasinsform. Den 2 okt 2025 höll vi vår sjunde History Marketing Summit. En dag om företag som aktivt jobbar med sin egen autentiska berättelse – med history marketing. Läs mer här: https://www.naringslivshistoria.se/cfn-nyheter/allt-om-hms-2025/

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This episode was published on December 28, 2025.

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