Hoby Wedler

Dr. Hoby Wedler is a chemist, entrepreneur, and sensory expert renowned for his work in inclusive design, sensory literacy, and the intersection of science and sensory perception. Born blind, he earned a Ph.D. in organic chemistry from the University of California, Davis, and has dedicated his career to enhancing how people experience the world through their non-visual senses. Wedler is best known for his work in the wine and food industries, where he develops unique sensory experiences that encourage people to appreciate taste, aroma, and texture in innovative ways. He has collaborated with top wineries, brands, and businesses to create accessible and immersive experiences that bridge the gap between science and sensory engagement. In addition to his work in wine and food, Wedler is an advocate for accessibility and inclusion, helping companies design products and experiences that cater to all individuals, regardless of ability. His contributions have earned him recognition, including being named a Forbes 30 Under 30 honoree and receiving accolades for his work in entrepreneurship and sensory education. You can find him on instagram at @hobywedler, Tik Tok as @hobywedler, and LinkedIn as Dr. Hoby Wedler. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit ehlersestate.substack.com