Hoe een Customer Data Platform (CDP) groothandels helpt met slimme personalisatie

In deze aflevering duiken we in een onderwerp dat bij veel groothandels nog onontgonnen terrein is: personalisatie met een Customer Data Platform (CDP). Weet jij al hoe je je accountmanagers nog meer kan helpen? Hoe je de band met je klant nog verder kunt versterken met behulp van klanten informatie? Manuela Crielaard van Spotler vertelt in 25 min hoe een CDP groothandels kan helpen met personalisatie en hoe AI daarbij steeds vaker het verschil maakt.

Episode metadata supplied by the publisher feed · Published Aug 12, 2026

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Hoe een Customer Data Platform (CDP) groothandels helpt met slimme personalisatie

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