Holiday and Vacations in the Post-Recession Economy

Consumers are slowly adopting pre-recession spending habits in all aspects of their lives, and vacations and holidays are no different. In 2014, consumers aren’t restricting themselves to “staycations”, although they remain budget-conscious when travelling.  Many consumers are taking camping holidays, family trips and staying with friends in order to leave their dwellings but stay within their budgets.Lots of brands claim to be number one… but can they prove it?At Euromonitor International, we help brands build trust through evidence-based research. Our claim validation service ensures your marketing messages are backed by real data. Stand out in a crowded market. Visit euromonitor.com/claims to learn more.