Hollie Laycayo, Fashion Stylist & Chair of BECTU'S Fashion UK

Hollie Lacayo is a London-based fashion stylist and writer whose work spans editorial, commercial, music and red-carpet styling. Her portfolio includes campaigns for Hackett, AllSaints and M&S, along with features in Vogue and 1883 Magazine. In this episode, she talks about what the job actually involves, the pace of freelance life and the parts of styling people rarely see. As Chair of BECTU’s Fashion UK division, she outlines the work being done to support stylists, MUAs, hairdressers and other freelancers behind the camera. She discusses why raising industry standards is overdue, what needs to change and how collective action can protect creatives while improving working conditions for everyone. She explains how she builds trust with clients, how she approaches briefs, and why clear communication and proper processes matter as much as creativity. Hollie also speaks about unrealistic expectations are placed on stylists with long hours, last-minute requests, unpaid favours and the assumption that creatives should absorb costs themselves. www.businessofmodelling.co.uk www.hollielacayo.co.uk www.bectufashionuk.com Hosted on Acast. See acast.com/privacy for more information.