HOLY SH*T: McDonald’s Customers Can’t Even Afford a Big Mac

We're finding more and more evidence in 2025 that escaping the economy of the past few years won't be so easy and neat as many were hoping. The golden arches reported their worst sales estimates for American stores since the lockdowns. Those results fit with other retailers struggling mightily among other commercial segments, as data now suggests consumer fears over the labor market are compounding the downturn. Eurodollar University's Money & Macro AnalysisCNBC McDonald’s revenue disappoints, as U.S. sales see worst drop since pandemichttps://www.cnbc.com/2025/02/10/mcdonalds-mcd-q4-2024-earnings.htmlCNBC https://www.cnbc.com/2024/12/03/why-dollar-general-and-dollar-tree-are-struggling.htmlhttps://www.cnbc.com/2024/12/03/why-dollar-general-and-dollar-tree-are-struggling.htmlBloomberg Shein's Growth is Hurting Discount Retailers as Store Closures Surgehttps://www.bloomberg.com/news/newsletters/2025-02-11/shein-and-temu-s-growth-is-hurting-discount-retailers-ahead-of-tariffsTarget https://corporate.target.com/press/release/2024/11/target-corporation-reports-third-quarter-earningshttps://corporate.target.com/press/release/2025/01/target-corporation-provides-holiday-sales-update,-announces-leadership-team-changesFRBNY SCEhttps://www.newyorkfed.org/microeconomics/sce#/Bloomberg US Consumer Sentiment Drops to Seven-Month Low on Price Worrieshttps://www.bloomberg.com/news/articles/2025-02-07/us-consumer-sentiment-drops-to-seven-month-low-on-price-worrieshttps://www.eurodollar.universityTwitter: https://twitter.com/JeffSnider_EDU