EPISODE · Apr 16, 2021 · 24 MIN
Home Gym Provider Overcomes Supply Disruptions, Thrives
from Ecommerce Conversations · host Practical Ecommerce
Imagine selling home gym equipment online at the onset of the pandemic. Athletic clubs were closed. Consumers were stuck in their houses. According to Kaevon Khoozani, the founder of Canada-based Bells of Steel, the demand for weight-training equipment was “obscene.” “We ran into two giant hiccups,” Khoozani told me.
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