honoring your roots with raices media

This episode is a masterclass for early entrepreneurs. We have the pleasure of talking to Valerie Diaz and Gelly Guzman, the founders of Raices Media - two Dominican women based in Miami by way of Rhode Island. Their story– from early-life creatives to entrepreneurs in multiple joint ventures– is nothing short of inspiring.  As you’ll hear, Raices Media sets out to empower creators to share their stories, nurture talent, and shape meaningful narratives across diverse communities, fostering innovation and lasting impact. Needless to say, their mission was a perfect match for the work we’re doing here at narrative, making this conversation that much more special. Moments: 1:23 Meet Valerie 2:05 Meet Gelly 4:20 Learn about Raices Media 6:15: Competitive edge 10:30 How Raices is expanding 13:00 Landing the first client 17:30 Cultivating relationships with clients 19:45 Having a cofounder 29:00 Balancing personal & professional 35:00 The "aha" moment 41:00 Narrative and amplifying our stories 43:20 Creative process 50:00 Advice for entrepreneurs Connect with Raices Media: On Instagram: https://www.instagram.com/raicesmedia/ Website: https://www.raicesmediaco.com/ Valerie on Instagram: https://www.instagram.com/thejefacreator/ Gelly on Instagram: https://www.instagram.com/gelsandra_guzman/